Dental Marketing to Grow Your Practice


Dental website design

Ready to ramp up your dental marketing? You can use a dental web marketing system to increase your potential new dental patients. The best dental websites are a way to prospect for new clients and to help influence them to contact you in person, on the phone or through email.

In terms of prospects from your dentist marketing that convert to email subscribers, you can plan on approximately 40 dollars in return for every dollar spent on it. Your message can be fine tuned as part of your dentist marketing system to increase conversions and to ultimately create new patients.

In order to increase website visitors, you can use SEO, or search engine optimization, to increase your ranking on search engine result pages. The higher you appear in the search results, generally the more visitors will click on your website. At that point you can use your integrated dentist marketing messages to influence conversion.

If you choose to create an SEO campaign you can implement it in house or work with others to do your SEO, but user satisfaction almost doubles when working with a dedicated agency.

Once the visitor lands on your website, your copy should work to distinguish your practice from the other competitors in the area. This is where conversion optimization can increase your visitors that become paying clients as a result of your dentist marketing plan.

Your entire dentist marketing plan can include implementing blogging and using other channels for marketing opportunities. In terms of blogging success, the companies that blog can receive up to 55 percent more web traffic than other businesses.

While website design may not impact your search rankings, it may improve your visitor conversions. Visitors that reach a more compelling page may ultimately opt into your dentist marketing funnel and eventually become clients.

The final component of your client conversion efforts and dentist marketing funnel is to get existing clients to return for services and to influence them to make client referrals.

16 thoughts on “Dental Marketing to Grow Your Practice”

  1. Excellent point about asking for referrals. Too many businesses do not bother asking for referrals from their existing client base. Its a huge missed opportunity.

  2. I have people trying to constantly sell me a new website, but it sounds like there is very little ROI in it. Is this true?

  3. I have people trying to constantly sell me a new website, but it sounds like there is very little ROI in it. Is this true?

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